According to SignalFire, more than 50 million people globally consider themselves creators. The creator economy has become one of the fastest-growing small business classes.
Increasingly, creators are moving off of social networks and on to their own websites, apps, and monetization platforms, claiming ownership of their content, brand, and business.
And with blockchain-based technology, they can go as far as distributing some ownership to their community of fans and followers. This is the web3 era.